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Therapist Aid provides expertly designed, research-informed tools and education for mental health professionals and their clients.
While working in community mental health, Woody Schuldt (LMHC, FL) found that many of the therapy worksheets available online were either full of jargon and out of touch with his clients or lacked a scientific foundation. Woody began creating the worksheets he needed for his own practice and sharing them with other mental health professionals.
Therapist Aid grew quickly via word of mouth by providing resources that are simple, research-informed, and genuinely useful. Before long, the library grew to include not only worksheets, but also audio, video, guides, and more.
As demand grew, so did the team. Today, Therapist Aid supports over a million mental health workers around the world with a small team of clinicians, artists, web developers, and other professionals.
In 2012, Woody combined his passions for mental health, technology, and entrepreneurship to create Therapist Aid. A decade later, he continues to develop new therapy tools while managing the Therapist Aid team. In his free time, Woody likes to play tennis, re-watch Mad Men, game with his friends, and drink coffee on the banks of the St. John’s River.
Thanks to having worked as a mental health professional in both inpatient and outpatient settings, Sarah understands the challenges faced by therapists and their clients. She relishes creating resources that make a concept “click” as well as interacting with Therapist Aid users in her customer service role. In her off hours, Sarah indulges her love of coffee, cats, music, and walking.
With a master’s degree in management and extensive experience helping companies achieve their goals, Kumari develops Therapist Aid’s business relationships. Her behind-the-scenes work puts the company’s tools at the fingertips of an ever-growing international customer base. Kumari is an unapologetic, lifelong Michael Bolton fan, whose songs can sometimes be heard blaring from her office.
A Harvard-trained architectural designer, Bryant is responsible for finding the perfect visual concept and execution for Therapist Aid’s many resources and branding strategy. He takes a highly creative and outside-the-box approach to each project, producing content that expertly marries form and function. When he’s not working, Bryant uses his creative mojo to cook multi-course, drool-inducing, five-star meals!
With a background as a university professor, writer, marketer, and practicing mental health counselor, Chris brings a unique set of skills to his content-creation role at Therapist Aid. He’s passionate about translating psychological theories into user-friendly tools that get results. In his spare time, he can be spotted hiking backcountry trails in the mountains of New Mexico.
Influenced by her cross-cultural heritage, Kim enjoys blending traditional aesthetics with modern digital design. In her role at Therapist Aid, she channels this passion for diversity to find the right visual language for each project. For inspiration, she keeps up on the latest movie trends and hunts down the best ramen noodles in her zip code. Her pet peeve? Bad kerning!
We are true to ourselves and our values. This is reflected in the innovation of our tools and in our business practices.
Ethics, honesty, and fairness guide all our decisions
We use our professional experience and academic research to create tools that are relevant and useful.
We combine science, art, and design to produce innovative tools that are accessible and engaging.
Distilling complicated ideas into clearly written, easy-to-understand therapy tools is harder than it looks. Our team of mental health professionals, writers, and designers takes every detail into consideration to create a product that is deceptively simple. Here’s our process.
Every therapy tool starts with a brainstorming session. What challenges are clinicians facing that we could help alleviate? What is our community asking for? At this stage, we think broadly about client populations, therapeutic approaches, and scientific support for various interventions, until we’ve settled on a general idea to explore.
Every therapy tool starts with a brainstorming session. What challenges are clinicians facing that we could help alleviate? What is our community asking for? At this stage, we think broadly about client populations, therapeutic approaches, and scientific support for various interventions, until we’ve settled on a general idea to explore.
Before writing a single word, we hit the books. Using academic journals and other resources, we learn everything we can about a topic. We explore common interventions, emerging trends, and evaluate the tools that already exist. The goal of this stage is to turn our general idea into something specific that’s backed by science.
Before writing a single word, we hit the books. Using academic journals and other resources, we learn everything we can about a topic. We explore common interventions, emerging trends, and evaluate the tools that already exist. The goal of this stage is to turn our general idea into something specific that’s backed by science.
Finally, pen hits paper. Therapist Aid’s mental health professionals and designers collaborate to create a tool that is helpful, accurate, and easy to understand. During this stage, we get a sense of how it feels to use the new resource. If things aren’t just right, we go back to the drawing board.
Finally, pen hits paper. Therapist Aid’s mental health professionals and designers collaborate to create a tool that is helpful, accurate, and easy to understand. During this stage, we get a sense of how it feels to use the new resource. If things aren’t just right, we go back to the drawing board.
“Brevity is the soul of wit.” We take this wisdom to heart. During the revision stage, every word goes under the microscope. We devote hours to condensing, cutting, and rephrasing to make sure every therapy tool is as simple and accessible as possible, without losing nuance and accuracy.
“Brevity is the soul of wit.” We take this wisdom to heart. During the revision stage, every word goes under the microscope. We devote hours to condensing, cutting, and rephrasing to make sure every therapy tool is as simple and accessible as possible, without losing nuance and accuracy.
It’s done! Well, almost. Now we fact-check, test the completed tool,
and optimize designs for printing. Once everything is locked in, we write instructions
for the resource, compile our references, send files to professional translators, and create
variations for subscribers (such as customizable and fillable worksheets).
Finally—about 3 months after the process began—we send a new therapy tool out into the world.
It’s done! Well, almost. Now we fact-check, test the completed tool,
and optimize designs for printing. Once everything is locked in, we write instructions
for the resource, compile our references, send files to professional translators, and create
variations for subscribers (such as customizable and fillable worksheets).
Finally—about 3 months after the process began—we send a new therapy tool out into the world.
Therapist Aid is always a work in progress and we’re happy to receive feedback.
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